Apa itu Backlink?

Backlinks, also known as incoming links, inbound links, inlinks, or link into, maksutnya are incoming links to a website or web page. In terms of basic relations, a backlink is any link received by a web node (web page, directory, website, or top-level domain) from another web node.

Inbound link was initially important before the advent of search engines, as the primary means of web navigation, today, their significance lies in search engine optimization (SEO). The number of backlinks is one indication of the popularity or importance of that website or page, for example, is used by Google to determine the PageRank of web pages. Outside of SEO, backlinks of a webpage may attract personal, cultural or semantic significant, they indicate who memperhatian to that page.



There are several factors that determine the value of a backlink.
1. Backlinks from authoritative sites on a given topic are very valuable. If both sites have content geared toward the keyword topic, backlink is considered relevant and believed to have a strong influence on the search engine ranking of web pages is granted the backlink. Backlink is the 'editorial voice' which is advantageous for web pages from other recipients of the web page. Another important factor is the anchor text of the backlink.
2. Anchor text is the descriptive label hyperlink as it appears on a web page. Search engine bots (ie, spiders, crawlers, etc.) examine the anchor text to evaluate how relevant to the content on the web page.
3. The anchor text and web page content congruence highly weighted in search engine results page (SERP) rankings of web pages with respect to a given keyword query by a search engine user.


Most commercial search engines provide a mechanism for determining the number of backlinks they have recorded to a specific web page. For example, Google can be searched using link: money-tok.blogspot.com to find the number of pages on the Web that points to http:// money-tok.blogspot.com / ~ ~ V. Google only shows a fraction of the number of links pointing to a site. These credits backlink much more than it shows for each Web site.


Other mechanisms have been developed to track backlinks between different webpages controlled by organizations that do not relate to one another. The most famous example of this is the blog Trackbacks.

Sumber

http://en.wikipedia.org/wiki/Backlink