1. Offline = online advertising gains
Whatever you try to sell the most likely link to the online will be relevant or appropriate media offline. For example, if you sell the bike of your web site, there will definitely be an online magazine that fits, where you can place ads. Purpose of advertising is not to sell your product, but to get prospects to visit your website. So the ads you just have to consist of several lines, which should work out to be pretty cheap.
Advertising your bike could read like this: Looking for a new bike? We stock a great range of discounted prices and can deliver within 48 hours. To learn more visit our website. www. bicycles4u.com - Your ad could be placed in cycle magazines, sports magazines or even the national and local newspapers. No matter where you think your prospects will most likely be looking for your product or service online is a means to get them to go online.
2. Press releases for the inquiring mind
Some people just need to know what's new, what's in and what comes out. To stay ahead in the information age, online and offline press release may offer news that can even be picked up by the national press. If you're just starting in your online business, launch new products or creating new services, people will want to know about it.
If this is something that has not been done before, we see that there are several press releases by going to 'press releases' Google and typing into the search field. Once you get the idea, write your press release, including your contact details and website URL, then go back to Google and type 'news agency'. Most will charge a fee for this service but the press release you can get maximum coverage on and off the internet.
3. Opt-in mailing list
Opt-in mailing list can give one of the most effective way to generate repeat business from your customer base. If your customer has bought from you once and that was satisfactory buying experience, it is likely they will buy from you again because they trust you. Email capture by encouraging your customers to sign up for your newsletter or other promotional information. Or, you can rent an opt-in email list. An e-mail message carefully to those who have expressed interest in receiving more information about a product or service can lead to extra sales, but be prepared to pay a prince.
Sumber:
http://www.freesearchenginesubmission.info/7-great-tips-on-driving-targeted-traffic-to-your-website_4.html
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